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How can AEOTrack help you?

July 18, 2026

Visibility Tracker

What is the Visibility Tracker?

The Visibility Tracker helps you answer a simple but crucial question: "Does AI mention your brand when people ask questions in your space?"

By tracking search prompts that users are likely to ask AI engines (ChatGPT, Perplexity, Gemini, Copilot), the Visibility Tracker monitors your brand's presence, sentiment, and sources over time.

AEOTrack Visibility Tracker

Core Features and Metrics

1. AEO Score

Your AEO Score represents the percentage of tracked questions where at least one AI engine mentions your brand. A higher score indicates higher visibility across your target keywords.

2. Coverage

Coverage shows the share of active AI engines that successfully mentioned your brand when queried with a specific prompt. For example, if a prompt mentions you in ChatGPT and Perplexity but not Gemini or Copilot, the coverage is 50% (2/4).

3. Mentions & Sentiment

  • Mentions — Displays the fraction of engines that included your brand out of the total tested (e.g., 4/4 or 0/4).
  • Sentiment — Calculates a net sentiment score (e.g., +35 or neutral 0) based on how positive, neutral, or negative the AI response was when discussing your brand.

4. Active Engines

The Engines column shows exactly which AI models (ChatGPT, Perplexity, Gemini, Copilot) returned a mention of your company in the response.

5. Citations and Competitors

  • Citation — Displays the number of direct links pointing back to your website within the answers.
  • Competitors — Displays which of your tracked competitors were also mentioned in the response (e.g., Otterly).

Tracking New Prompts

  1. Add Questions — Enter a query (e.g., "best project management software") in the search input box.
  2. Import CSV — Click the Import CSV button to upload questions in bulk.
  3. Manual Check — Click Check again next to any query to run an instant, real-time scan.